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FACTSHEET
Corporate Communications and Public Relations |
| Program #: |
6417
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| Program Contact |
The Centre for Creative Communications
416-289-5000 ex. 5100
thecentre@centennialcollege.ca |
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| School: | School of Communication, Media and Design |
| Program Type: | Graduate Certificate program |
| Program Length: | 1 year/ 2 semesters |
| Credential: | Ontario College Graduate Certificate |
| Start Date: | Fall, Winter |
| Location | The Centre for Creative Communications |
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Description |
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If you want to get connected to the PR industry and study a field that’s full of variety, then this is the program for you. No two days are alike in corporate communications and our program – one of the most highly-regarded Ontario – equips grads to enter this exciting industry.
Corporate communicators and PR practitioners research, write, plan, edit, design, and implement everything from strategic communications plans and employee newsletters to gala dinners for 500 people. They create communications strategies that influence employee attitudes, shift stockholders’ opinions and tell an organization’s story to the media.
You’re an ideal match for this program if you possess strong writing skills and the ability to manage various projects at the same time.
Click here, to read the program facts page.
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Benefits |
Career Outlook
Centennial College’s Corporate Communications and Public Relations program will get you connected and prepared to meet the demands of this fast-paced, exciting field. As an entry-level communications specialist, you may land jobs that involve media relations, employee communications and web-based communications for a variety of organizations.
Companies hiring Corporate Communications graduates include:
- Apex Public Relations
- CIBC
- City of Toronto
- St. Elizabeth Health care
- Enbridge
- Environics Communication
- Ford Canada
- Hill & Knowlton Public Relations
- Ontario Ministry of Transportation
- RBC Insurance
- Sunnybrook Health Sciences Centre
- Toronto Film Festival
- World Wildlife Fund
Graduates work as communication specialists with:
- Banks
- Municipal governments
- PR agencies
- Museums
- Trade associations
- Hospitals
- Not-for-profit organizations
Program Highlights
- Leads the way in social media and PR content
- Located close to the heart of Toronto’s PR industry
- Includes a full-time, eight-week Field Placement
- Curriculum emphasizes learning by doing
- Emphasis on employability skills & landing a job
Testimonials
“Centennial helped me figure out that I am good at what I do. After graduation you are able to go into the job and know you have the skills to succeed.”
Murray Gaudreau, Ontario Ministry of Education
“I would recommend the program whole-heartedly to anyone considering going into the field of public relations. At Centennial, you will get a comprehensive look and understanding of the PR world.”
Paul Keable
“Centennial College is really good at focusing you and getting you to look forward. The program gave me a lot of confidence and direction.”
Frances Bedford, Random House Canada.
“I was taught a framework of skills and now I’m building on them and I use those skills every day.”
Ashley Tilley, ABC CANADA Literacy Foundation.
“I think the biggest thing I took from Centennial is network, network, network. Every single job I’ve had has been from networking.”
Olivia Yu, Environics Communications
“I’m really glad I decided to go to Centennial. So many things were triggered from that. If I hadn’t learned some of the skills and taken the courses in the program, I don’t think I’d be in such a great position as I am now.”
Virginia Middleton, Kids Help Phone Line
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Admission Requirements |
Applicants to Graduate Certificate programs must submit an official transcript demonstrating proof of successful completion of a post-secondary diploma or degree program. We will also consider applicants presenting a combination of partial post-secondary education (minimum - two years) and relevant work experience.
Non-academic Requirements
- Information session, including writing and editing exercises, portfolio of writing and resumé
Field Placement Requirements
- The coordinator works one-on-one with each student to secure a field placement
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Course Outline |
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