Public Relations - Corporate Communications (Story Arts Centre)

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Program Code: 6417

School: School of Communications, Media, Arts and Design

Credential: Graduate Certificate

Program Type: Graduate Certificate program

Program Length: 1 year/ 2 semesters

Start Date: Fall, Winter

Location: Story Arts Centre


Telephone: 416-289-5000 ext. 8738

The Corporate Communications and Public Relations program is one of the most highly regarded programs in Ontario. It will equip you, in just two semesters, to enter an exciting industry.

The faculty members in the Corporate Communications and Public Relations program are industry experts who recognize that no two days in this field are alike. As such, you will:

  • Learn to research, write, plan, edit, design and implement everything from strategic communications plans and employee newsletters to gala dinners for hundreds of people;
  • Come to understand how communications strategies influence employee attitudes, shift stakeholders’ opinions and tell an organization’s story to the media;
  • Get connected to the public relations industry.

If you previously completed a post-secondary education, possess strong writing skills and have the ability to manage various projects at the same time, you may want to consider this School of Communication, Media and Design Public Relations and Corporate Communications undertaking.

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Please note:

  • This program requires students to have and use a mobile computing device (i.e. laptop, tablet) that meets or exceeds the recommended hardware requirements.
  • Program 6417 is offered at The Story Arts Centre. If you wish to take this program at the Pickering Learning Site, please see program 6447.
Semester 1
Course Code Course Title Location
CN-701 Communications Management 1 Story Arts Centre
CN-721 Public Relations Writing 1: Writing to inform Story Arts Centre
CN-735 Online Public Relations and Social Media Story Arts Centre
CN-745 Project and Event Management Story Arts Centre
CN-748 Business for Corporate Communicators Story Arts Centre
CN-749 Professional Practice Story Arts Centre
CN-751 Copy Editing Story Arts Centre
Semester 2
Course Code Course Title Location
CN-707 Public Relations Writing 2: Writing to Persuade Story Arts Centre
CN-715 Measurement and Metrics Story Arts Centre
CN-720 Media Relations Story Arts Centre
CN-741 Visual Communication Story Arts Centre
CN-752 Communications Management 2 Story Arts Centre
CN-753 Presentation Skills Story Arts Centre
CN-761 Design and Layout Story Arts Centre
CN-790 Field Placement Story Arts Centre

Companies Offering Jobs

Alliance Films, Argyle Communications, Apex Public Relations, CTV, Edelman Public Relations, Enbridge, Environics Communications, Government of Canada, Ontario Government, Ontario Institute for Cancer Research, Praxis Public Relations, St. John’s Rehab Hospital and WSIB.

Program Highlights

  • This Corporate Communications and Public Relations Toronto program leads the way in social media and PR content
  • Located at the Story Arts Centre, the School of Communication, Media and Design program is close to the heart of Toronto’s PR industry
  • You will complete a full-time, eight-week field placement in the industry
  • The curriculum will highlight learning by doing while emphasizing employability skills and landing a job


Career Outlook

  • Corporate communicator
  • PR consultant
  • Communications coordinator
  • Digital media specialist

Academic Requirements

  • College diploma or university degree in any discipline
  • We will consider applicants who have successfully completed partial post-secondary education (minimum two years) and have relevant work experience

Additional Requirements

Attend a mandatory Corporate Communications and Public Relations program admission session where applicants will:

  • Complete a writing and editing exercise
  • Submit two writing samples
  • Submit an up-to-date resume


  • After applying, applicants will receive a letter advising how to book the program admission session.

1. Apply Online

Are you an International Student? Apply directly to Centennial College here.

If you are applying through the Second Career Strategy, please apply at the Employment Training Centre for Second Career (Progress Campus). Second Career Strategy is a funding initiative for those who have been laid-off and are in need of training. For more information go to Second Career Strategy.

If you have previously attended a full time program at Centennial College, you may be eligible for a Program Transfer. Visit Enrolment Services at any Campus for information.

All other applicants must apply online at A non-refundable application fee of $95 must accompany applications. The fee is payable online, by telephone, online banking, by mail, or in person to For more information go to Application Fees.

2. Submit Documents

Current Ontario high school students and graduates from Ontario high schools: Notify your guidance counsellor that you have applied to college and your school will forward transcripts to Centennial College via

Graduates of college/university, or high school outside Ontario but within Canada: You are responsible for requesting that your educational institute sends any required documents and transcripts to

Applicants who attended school outside of Canada: If you are submitting transcripts to meet admission requirements, you must have the transcripts assessed by an independent credential assessment agency such as World Education Services (WES) or International Credential Assessment Service (ICAS).

For more information go to Submitting your Transcripts.

3. Confirm Your Offer of Admission

Offers of Admission are sent by mail to eligible applicants. When you receive your offer, you must login to your account at and confirm before the Deadline to Confirm noted in your offer letter.

You may confirm only one college and one program offer at a time.

You must confirm your offer by the Deadline to Confirm noted in your Offer of Admission letter or your seat may be given to another applicant.

When you confirm your Offer of Admission at Centennial College you are given access to your personal myCentennial account where you can check your email, grades, register for courses, pay tuition fees, and see your class timetable.

4. Pay Fees

Centennial fees statements are sent by email to your personal email account and to your myCentennial email account. Fees statements are not mailed.

You must make a minimum payment by the Fees Deadline noted in your Fees Statement or your seat may be given to another applicant.

5. Build Your Timetable (Register for Courses)

Build your timetable (web-register for courses) at

Fall registration begins mid-July
January registration begins mid-December
May registration begins mid-April

Your web-registration will not open if:

You have not submitted your minimum fee payment by the deadline
You received a Conditional Offer of Admission and you have not met the conditions of your offer.

Once you have paid your fees or have made appropriate arrangements, register for your courses online through myCentennial.

Fees noted below are estimates only. Tuition is based on two semesters, beginning Fall 2015.

Student Tuition (2 Semesters) Incidental Fees Total
Canadian $4,627.50 $952.00 $5,579.50
International $12,400.00 $2,147.00 $14,547.00