Administration and Finance
| Course Code | CA-317 |
|---|---|
| Lecture hours per week | |
| Lab hours per week | |
| Course Availability | Open |
| Description | This course is designed to understand the systems of administration and finance in an advertising agency. Students will critically analyze the billing, compensation and administrative decisions to be made in the context of developing a business plan. Students will also examine the content of advertising services agreements, agency remuneration options, creating advertising and promotions that will pass a legal challenge and the correct procedures in preparing agency documents and their importance.
*Minimum C grade required |