Home Programs & Courses Full-Time Copywriting Basics for Advertising

Copywriting Basics for Advertising

Course Code CG-105
Lecture hours per week
Lab hours per week
Course Availability: Open
Description:

An introduction to writing advertising copy for newspaper, magazine, radio, television and outdoor advertising. Learn the “tricks of the trade” plus the formats that advertising agencies use to write copy. (10 labs, 30 hours)