Entrepreneurial Behaviour and Strategy
|Lecture hours per week||3|
|Lab hours per week|
This overview course, part of the Entrepreneurship Program, will develop an awareness of the contribution that entrepreneurship makes to business and society. It is designed to cultivate in the student a spirit of entrepreneurship to be applied in any endeavor, whether as an employee, a manager or as a business owner. The course will cover the characteristics of entrepreneurs, identification of viable opportunities, methods of establishing a business, business valuation, franchising, and managing the business systems of a small enterprise.