Centennial College will resume limited in-person lab instruction using a phased approach beginning on July 6


Course Code MKTG-416
Lecture hours per week
Lab hours per week
Course Availability: Open
Description: This course provides an overview of contemporary marketing, emphasizing the management of the product/service, price, promotion and distribution areas of an organization within a changing environment. It is offered as a first semester course in the Post Diploma Marketing Programme and subject matter is treated in a manner consistent with its Post Diploma status.