The Business of Children's Entertainment 1

There are numerous stakeholders in the Children’s Entertainment industry. Not only children, but cultural critics, parents and family, child psychologists, monitoring agencies, government, ethical & legal watchdogs, sponsors and advertisers – can affect a  broadcaster’s or distributor’s decision to fund or buy your entertainment product.  The international market - with differing languages, traditions and customs – means additional cultural, political and financial considerations of which the Children’s Entertainment producer must be aware.