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Home School of Communications, Media, Arts and Design Blog 2014 February 18 It’s a work hard, play hard environment in Centennial’s creative school

It’s a work hard, play hard environment in Centennial’s creative school

picture of the story arts centre entrance bike rack

Unlike students in other programs, these ones likely spend all of their semesters in college with the same set of faces. Close-knit classes of creative folks define the School of Communications, Media and Design. Students in this school are gathered in one campus so their creative juices can blend with one another, creating inspirations for each other.

Formerly known as the Centre for Creative Communications, the Story Arts Centre educates students from various communications and design programs. Students are enrolled in journalism, animation, broadcasting, publishing, music, advertising, and public relations programs. A competitive streak runs across all of these programs, as the best of the crop are granted admission to these exciting programs. Most admission requirements ask for an audition or a creative portfolio, in which students can gain an advantage with stellar performances and artwork.

Centennial maintains a small classroom size, providing students with much needed individual attention, some being mentored by experienced faculty members in one-on-one sessions. As the semesters progress, students are still working with many of their peers from the first semester, creating a unique bonding experience, which is a powerful networking tool when students graduate. One of the most intriguing aspects of this school is the practical training component, where Centennial provides updated equipment and modern technologies that are used in the industry. The Story Arts Centre has 300 multimedia workstations, a variety of digital imaging and editing facilities, and a 16,500 square-foot television studio for students to get hands-on experience with their craft.

Students get to interview the rich and famous, meet and greet industry experts, create their own characters in a story, compose original music, and design promotional marketing materials. As thrilling as their assignments may sound, students put in plenty of hours in their projects, on-campus and outside of school. The results show as students are heavily involved in community initiatives and published work, including Centennial publications like The Toronto Observer and On the Danforth.

As a means of career development but also some fun, the college programs include field trips to complement the learning. Past excursions included the Digital Interactive Gaming Conference, a keynote talk session during Digifest, and a Master Class by movie title designer Susan Bradley at the TIFF Lightbox. Students gained more knowledge of their careers as well as the industry. Most of all, the networking opportunities with industry professionals and fellow creative peers were priceless.