Copywriting Basics for Advertising
| Course Code | CG-105 |
|---|---|
| Lecture hours per week | |
| Lab hours per week | |
| Course Availability | Open |
| Description | An introduction to writing advertising copy for newspaper, magazine, radio, television and outdoor advertising. Learn the “tricks of the trade” plus the formats that advertising agencies use to write copy. (10 labs, 30 hours) |