Copywriting II
| Course Code | CA-311 |
|---|---|
| Lecture hours per week | |
| Lab hours per week | |
| Course Availability | Open |
| Description | Copywriting II is an intensive copywriting class that builds on the knowledge gained in Copywriting 1. It refines copywriting skills and sets realistic deadlines to prepare students for junior copywriting and other digital creative positions. Practical assignments based on realistic client situations will permit the student to produce creative copywriting solutions to complex advertising problems. To be competitive portfolios must have mobile, social media and digital executions as well as traditional media. Finished assignments will be suitable for inclusion in a portfolio. |