Copywriting 1
| Course Code | CA-200 |
|---|---|
| Lecture hours per week | |
| Lab hours per week | |
| Course Availability | Open |
| Description | This core subject for advertising students builds on material studied in CA-101 and introduces the student to the skill of advertising copywriting. Students will learn the basic rules for preparing advertising copy for all media. Copywriting projects will be assigned in social media, print, radio, television, out-of home, mobile and a campaign. |