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The Global Lifestyle Media Landscape

Course CodeLIME-770
Lecture hours per week3
Lab hours per week
Course AvailabilityOpen
Description

This course focuses on writing and producing with a global audience and market in mind. Students repurpose existing content to reposition the audience focus from local to global. Research and review of how global style, lifestyle and consumer consumption is defined and understood, as well as how ideas, trends, products and materials are discovered and flow to other regions of the world. The ability to tell these stories in a compelling manner is central to lifestyle content development.

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