Marketing Strategies
| Course Code | MKTG-120 |
|---|---|
| Lecture hours per week | |
| Lab hours per week | |
| Course Availability | Open |
| Description | This course provides an overview of contemporary marketing with emphasis on the management of the product/service, price, promotion and distribution areas of an organization in a rapidly changing environment. You will define the role of marketing in business and will be able to develop a marketing strategy to a business situation. |