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Media Account Administration

Course CodeAMED-716
Lecture hours per week
Lab hours per week
Course AvailabilityOpen
Description
About 80% of a company’s entire advertising budget is invested in Media and the Planners and Buyers must be able to manage this investment. This course will teach students the fundamentals of account finance as well as account administration and documentation skills required to effectively work with the Client as well as Media suppliers, Agency management and accounting departments.
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