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Multi-Level Marketing – MLMs – New Methods of Distribution

Course CodeCEMA-916
Lecture hours per week
Lab hours per week
Course AvailabilityOpen
Description
This course investigates the development of networks amongst consumers to sell and deliver products. Over 750,000 Canadians are involved in 300 to 400 multi-level marketing companies. Is it the new entrepreneurial opportunity of this century? This course will cover topics of interest to those involved with a MLM, those checking out a MLM opportunity and those who wish to look at other methods of product distribution. Topics include: sources of information, setting up MLM opportunities, problems and issues to avoid, lectures, videos, guest speakers and a major presentation are featured. (materials fee included; textbook extra)
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