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Special Event Operations I

Course Code EVNT-201
Lecture hours per week 3
Lab hours per week
Course Availability: Open

This course builds upon the Introduction to Events course. Students will learn about the programming elements for corporate events, conferences, festivals, galas and sporting events. Students will examine the principles behind planning, organizing and implementing events. By examining a variety of event types and approaches, students will have the opportunity to discover the unique components required including: delivery methods, themes, attendee participation, site selection and event agenda. Developing a critical path, staffing and budgeting are explored. Students work through a full event planning cycle including: sales and marketing; client interaction; planning and execution; budgeting; risk management; implementation; after service; and evaluation. Students in this course will utilize team work; learning to perform efficiently and effectively as a group in an event environment. Upon completion, students will be prepared to take on their own event in Special Event Operations II.