Food Media
How To Apply
Program Details
- Program Code1833
- SchoolSchool of Hospitality, Tourism and Culinary Arts
- CredentialOntario College Graduate Certificate
- Program TypePost-diploma program
- Program Length1 year/ 2 semesters
- LocationProgress Campus
- Emailhospitality@centennialcollege.ca
- Telephone416-289-5000, ext. 52569
Program Availability
- Program Overview
- Courses
- Career Options and Education Pathways
- Admission Requirements
- How to Apply
- Tuition and Fees
- Program Vocational Learning Outcomes
- Feast On®
- The Ocean Wise Program
- SMART accreditations
- Advising
Centennial College's Food Media graduate certificate program will bring together your passion for the food industry and media to provide you with the necessary skills to succeed as a food product creator, developer, presenter, advertiser and marketer. Through a focus on the entrepreneurial use of personalized branding and marketing, you'll gain the know-how to successfully advertise and market your own food product or service.
Innovative and interactive courses will teach you to identify your target market audience, design and deliver creative messages, and negotiate for the appropriate media product to achieve the desired communication and presentation results. Using these creative skills and food knowledge, you'll harness the power of the media to deliver messages to attract revenue-generating streams and opportunities.
This graduate certificate program will be delivered in an intensive, three-day-per-week format (Saturday, Sunday and Monday) to provide flexibility for the working professional.
Program Highlights
- Among the entrepreneurial opportunities you'll be able to identify and implement will be food image and brand specialist, freelance food writer, marketing specialist, food segment producer, and entertainment and lifestyle professional.
- You'll be able to find employment in both the public and private sectors, including with advertising and marketing communications media agencies, health care and educational institutions, not-for-profit organizations, newspapers and magazines, television and radio broadcasting companies, and other media-based industries such as out-of-home marketing communications and trade promotions.
Program Overview
Centennial College's Food Media graduate certificate program will bring together your passion for the food industry and media to provide you with the necessary skills to succeed as a food product creator, developer, presenter, advertiser and marketer. Through a focus on the entrepreneurial use of personalized branding and marketing, you'll gain the know-how to successfully advertise and market your own food product or service.
Innovative and interactive courses will teach you to identify your target market audience, design and deliver creative messages, and negotiate for the appropriate media product to achieve the desired communication and presentation results. Using these creative skills and food knowledge, you'll harness the power of the media to deliver messages to attract revenue-generating streams and opportunities.
This graduate certificate program will be delivered in an intensive, three-day-per-week format (Saturday, Sunday and Monday) to provide flexibility for the working professional.
Program Highlights
- Among the entrepreneurial opportunities you'll be able to identify and implement will be food image and brand specialist, freelance food writer, marketing specialist, food segment producer, and entertainment and lifestyle professional.
- You'll be able to find employment in both the public and private sectors, including with advertising and marketing communications media agencies, health care and educational institutions, not-for-profit organizations, newspapers and magazines, television and radio broadcasting companies, and other media-based industries such as out-of-home marketing communications and trade promotions.
Courses
Career Options and Education Pathways
Career Outlook
- Freelance Food Writer
- Food Stylist Editor
- Food Stylist Specialist
- Food Blogger
- Blog Editor
- Food Segment Producer
- Freelance Food Photographer
- Entrepreneur - start and promote your own business
- Restaurant & Food Service - Marketing & Promotions
Admission Requirements
Academic Requirements
- College diploma or university degree in any discipline
Additional Requirements
How to Apply
1. Apply Online
Domestic Students
If you are applying through the Better Jobs Ontario Program, please apply at the Employment Training Centre (Progress Campus). The Better Jobs Ontario Program is a funding initiative for those who have been laid-off and are in need of training. For more information go to Better Jobs Ontario Program.
If you have previously attended a full-time program at Centennial College, you may be eligible for a Program Transfer. Visit Enrolment Services at any Campus for information.
All other applicants must apply online at Ontariocolleges.ca. A non-refundable application fee of $125 must accompany applications. The fee is payable online, by telephone, online banking, by mail, or in-person to Ontariocolleges.ca. For more information go to Ontariocolleges.ca Application Fees.
International Students
Apply directly to Centennial College here.
2. Submit Documents
Domestic Applicants
Current Ontario high school students and graduates from Ontario high schools: Notify your guidance counsellor that you have applied to college and your school will forward transcripts to Centennial College via Ontariocolleges.ca.
Graduates of college/university, or high school outside Ontario but within Canada: You are responsible for requesting that your educational institute sends any required documents and transcripts to Ontariocolleges.ca.
Domestic applicants who attended school outside of Canada: If you are submitting transcripts to meet admission requirements, you must have the transcripts assessed by an independent credential assessment agency such as World Education Services (WES) or International Credential Assessment Service (ICAS). For more information go to Submitting your Transcripts.
International Applicants
Please refer to the International Education Application Guide.
3. Confirm Your Offer of Admission
Offers of Admission are sent by mail to eligible applicants. When you receive your offer, you must login to your account at Ontariocolleges.ca and confirm before the Deadline to Confirm noted in your offer letter.
You may confirm only one college and one program offer at a time.
You must confirm your offer by the Deadline to Confirm noted in your Offer of Admission letter or your seat may be given to another applicant.
When you confirm your Offer of Admission at Centennial College you are given access to your personal myCentennial account where you can check your email, grades, register for courses, pay tuition fees, and see your class timetable.
4. Pay Fees
Centennial fees statements are sent by email to your personal email account and to your myCentennial email account. Fees statements are not mailed.
You must make a minimum payment by the Fees Deadline noted in your Fees Statement or your seat may be given to another applicant.
5. Build Your Timetable (Register for Courses)
Build your timetable (web-register for courses) at my.centennialcollege.ca.
Fall registration begins mid-July
January registration begins mid-December
May registration begins mid-April
Your web-registration will not open if:
You have not submitted your minimum fee payment by the deadline
You received a Conditional Offer of Admission and you have not met the conditions of your offer.
Once you have paid your fees or have made appropriate arrangements, register for your courses online through myCentennial.
Tuition and Fees
Fees noted below are estimates only. Tuition is based on two semesters, beginning Fall 2024.
| Student | Tuition (2 Semesters) | Ancillary Fees | Total |
|---|---|---|---|
| Canadian | $4,132.00 | $1,303.11 | $5,435.11 |
| International | $16,649.00 | $1,791.29 | $18,440.29 |
Program Vocational Learning Outcomes
Program Vocational Learning Outcomes
Program Vocational Learning Outcomes describe what graduates of the program have demonstrated they can do with the knowledge and skills they have achieved during their studies. The outcomes are closely tied to the needs of the workplace. Through assessment (e.g., assignments and tests), students verify their ability to reliably perform these outcomes before graduating.
- Conduct market segment research and analysis to determine best marketing and communication strategies to sell food products or services to target markets.
- Create innovative ideas to market and advertise food that influence consumer behaviour and meet client objectives.
- Persuade others of the value, viability and uniqueness of food products or services to secure equitable business partnerships and funding for an advertising and marketing communications plan.
- Evaluate the effectiveness of advertising and marketing communications initiatives to ensure the ongoing success of food products and services brought to market.
- Create television, video and/or web content for multiple platforms for a food product or service in accordance with brand vision.
- Execute and manage advertising and marketing communications plans using accounting, finance, business and leadership best practices.
- Develop advertising and marketing communications plans in compliance with current industry standards, legislation and business practices.
- Keep current with food trends and issues, and interdependent relationships in the broader advertising and marketing industry sectors, to improve work performance and guide career development.
The Ocean Wise Program
SMART accreditations
- Personality TestSTARTMatch your personality to a career
- Career ExplorerLEARN MOREExplore your future career
Benjamin Wah Ming Chan, Food and Beverage ManagementI am so grateful I have taken this program. Not only did it give me the opportunity to learn, but also connect with many like-minded individuals. The school atmosphere is very welcoming and friendly, including the professors, instructors, staff and peers.
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