- Program Code:6425
- School:School of Communications, Media, Arts and Design
- Credential:Ontario College Graduate Certificate
- Program Type:Graduate Certificate program
- Program Length:1 year/ 2 semesters
The Advertising - Creative and Digital Strategy program addresses the high demand for creators in the digital field of advertising and marketing, which is growing faster than all other areas in the advertising industry.
This Advertising graduate certificate program is facilitated from the Story Arts Centre in Toronto and blends Centennial College's experience in digital media with its strengths in business and marketing. The program will focus on helping you create engaging digital experiences built on solid creative strategy. You'll become immersed in the digital field and learn how to develop breakthrough creative advertising campaigns.
Through your courses, you'll acquire the necessary skills in creative strategy, writing, developing creative concepts, art direction, collaboration, presentation and entrepreneurialism. You’ll also learn new technologies and platforms that will keep you informed about recent innovations in the digital creative field.
The program will focus on five key areas:
During a second-semester field placement, you'll participate in team assignments, working in a collaborative environment in the real world.
In this program, you'll:
To support your learning, this program requires you to have access to a mobile computing device that meets minimum hardware requirements.
Please visit the BringIT page for more information on the requirements for your program.
This Creative and Digital Strategy program will give you the opportunity to turn a degree or diploma into an exciting career in a growing field of the advertising industry.
You'll learn how to create digitally-centric creative portfolio pieces using current industry design and writing standards.
Faculty members have extensive industry experience and can help you connect to the industry by tapping into their personal networks.
The program is offered at the Story Arts Centre, about 15 minutes from most advertising and digital marketing agencies in Toronto. To enhance the learning experience, there will be numerous opportunities to collaborate with your peers in a range of other marketing and communications-focused programs.
All candidates must attend a mandatory Creative and Digital Strategy program admission session, where they will:
Note: After applying, applicants will receive a letter advising how to book the program admission session.
If you are applying through the Second Career Strategy, please apply at the Employment Training Centre for Second Career (Progress Campus). Second Career Strategy is a funding initiative for those who have been laid-off and are in need of training. For more information go to Second Career Strategy.If you have previously attended a full-time program at Centennial College, you may be eligible for a Program Transfer. Visit Enrolment Services at any Campus for information.
All other applicants must apply online at Ontariocolleges.ca. A non-refundable application fee of $95 must accompany applications. The fee is payable online, by telephone, online banking, by mail, or in-person to Ontariocolleges.ca. For more information go to Ontariocolleges.ca Application Fees.
Current Ontario high school students and graduates from Ontario high schools: Notify your guidance counsellor that you have applied to college and your school will forward transcripts to Centennial College via Ontariocolleges.ca.
Graduates of college/university, or high school outside Ontario but within Canada: You are responsible for requesting that your educational institute sends any required documents and transcripts to Ontariocolleges.ca.
If you are submitting transcripts to meet admission requirements, you must have the transcripts assessed by an independent credential assessment agency such as World Education Services (WES) or International Credential Assessment Service (ICAS).
For more information go to Submitting your Transcripts.
Offers of Admission are sent by mail to eligible applicants. When you receive your offer, you must login to your account at Ontariocolleges.ca and confirm before the Deadline to Confirm noted in your offer letter.
You may confirm only one college and one program offer at a time.
You must confirm your offer by the Deadline to Confirm noted in your Offer of Admission letter or your seat may be given to another applicant.
When you confirm your Offer of Admission at Centennial College you are given access to your personal myCentennial account where you can check your email, grades, register for courses, pay tuition fees, and see your class timetable.
Centennial fees statements are sent by email to your personal email account and to your myCentennial email account. Fees statements are not mailed.
You must make a minimum payment by the Fees Deadline noted in your Fees Statement or your seat may be given to another applicant.
Build your timetable (web-register for courses) at my.centennialcollege.ca.
Fall registration begins mid-July
January registration begins mid-December
May registration begins mid-April
Your web-registration will not open if:
You have not submitted your minimum fee payment by the deadline
You received a Conditional Offer of Admission and you have not met the conditions of your offer.
Once you have paid your fees or have made appropriate arrangements, register for your courses online through myCentennial.
Fees noted below are estimates only. The program's individual incidental fees have not been included. Tuition is based on two semesters, beginning Fall 2020.
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